ABOUT
ALIAH DAVIS-MCHENRY

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Aliah, an award-winning digital and marketing leader, is committed to working with brands to develop impactful marketing programs leveraging the power of social and digital storytelling. She delivers results-driven strategies drawing on her 10+ years of communications expertise. Aliah has served on national and local nonprofit boards and spoken at SXSW, Mashable’s Social Media Day, Social Media Week NY, Blogalicious, and more. She received the honor of PR News Top Women in PR and was honored as a Changemaker at the White House Summit for Women. Aliah has also been featured in O, Essence, CNN, Real Simple, and Working Mother.

By day, Aliah leads corporate marketing, digital marketing, and creative strategy/design a for a Fortune 500 pharmaceutical company. In her off time, she works with entrepreneurs and start-ups through strategy sessions and deep-dive workshops.

Aliah also empowers xennial and Gen X women to pursue their passions via the digital platform Fervent Wellness. Through in-person and virtual events and the Live Fervently podcast, #FerventOnes connect with other women who are committed to leading active and passion-filled lives while starting or building a business, buying a home, saving for retirement, raising kids, taking care of aging parents, and solidifying or reinventing a career.

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a letter from Aliah[/fade]

Welcome!

Are you ready to engage and make an impact?

In 2018, I founded The Fervency, a creative marketing consultancy specializing in digital + experiential marketing, augmented reality experiences, and AI customer relations. I specialized in helping brands reach certain demographics especially millennial and GenX women and multicultural audiences.

Power of the purse. Running households. Leaders in the workplace. Moving into political power. They’re the center of everything and have tremendous influence. This overlooked generation outspends all other generations when it comes to housing, clothing, eating out, and entertainment—and that’s just the beginning. Xennials and Gen X women women are busy balancing family, paying mortgages and tuition, and working A LOT so the best way to reach them is online. But they’re frustrated that brands ignore them.

As a black xennial and digital strategist, I help brands reach important and influential demographics through digital storytelling, content strategy, and brand development.

I have since gone in-house professionally but I continue to advocate. I wanted to provide a platform for xennial and Gen X women to live fervently (with passion), feel heard, and ignite fires that may have been put on the back burner because…LIFE. Fervent Wellness provides women with community, resources, and tools to launch and grow successful businesses and careers, and live a healthy and passion-filled life. Wellness isn’t only about eating healthy and exercising, it’s the products we use, the company we keep, and the thoughts we feed ourselves. Through a private Facebook group, blog, events, and podcast, Fervent Wellness is a global community empowering women to live well and pursue their passions.

I continue to work with entrepreneurs and brands through strategy sessions and deep-dive workshops to help them leverage the power of social media and digital storytelling. I am also excited to connect women to discover what truly fills them up. Want to meet for coffee? We can do that too. Let’s #LiveFervently!